Values, culture, interests, attitudes, personal and group opinions, and aspirations can be adopted as a lifestyle brand and used for marketing. Lifestyle brands aim to contribute to the overall definition of the customer's lifestyle by inspiring, guiding, and motivating them. With the availability of lots of competing products, the consumers have been presented with multiple choices. In light of this, there are several product attributes such as price, quality, and quantity considered by the consumers during the decision making process. The choice can also be affected by the type of brand they would like to portray. Retailers have continuously refined their brands to meet a specific market segment's requirement and a set of values to be associated with their products. By creating the desired brand, consumers can affiliate with a particular brand, and the business is, therefore, able to attract a high number of people and grow in popularity. When the retail business focuses on customers by providing for their personal needs, the customers quickly become attached to the brand through emotional connection brought about with the brand. These businesses also have leveraged technology by creating online stores that sell various products such as beauty products, women wear, tops, bottoms, and lots of other products.
Lauren Moshi is an online clothing company founded by Michael and Lauren in 2006. The company is located in Los-Angeles and makes graphic t-shirts and operates as lifestyle retail. The company has collaborated with various companies and designed collections of graphic products. The standout in designing prints, t-shirt shapes, sweatpants, and hoodies. The company produces a limited number of items of a given design. The production of limited numbers produces a demand for particular quality design and makes it a unique lifestyle brand. Lauren draws every piece of the company's design, making each garment an original piece. Customers can also signup for their VIP newsletters.
Lauren Moshi offers a variety of lifestyle brands. These brands are purely designed by Lauren and are produced in limited quantities. Some of the product categories include tops, bottoms, accessories, art, and kids. There are different collections available. Some of which include Disney villains X the blonds, ultimate skull collection, peace love and Moshi, band collection, lips like sugar, dressed to kill, and vintage iconic. Some tops category products include long sleeves, sweaters, hoodies, jackets, tanks, and tees. The bottom category has ultra-soft women's bottom collections designed, cut, and sewn in their production centers.
Are you a member or ever experienced purchasing Lauren Moshi's designer-made lifestyle products? Was there any delay in the delivery of their products or the quality of the design shipped? What's your opinion regarding the overall customer journey? Did the quality of the ordered product meet your expectation? How would you rate their lifestyle products? What is your experience with their customer service? Would you recommend someone to Lauren Moshi? If you have used their products, leave a customer review on reviewsbird.com.